It doesn’t take a rocket scientist to attend press conferences and record interviews, then write basic stories.
Once upon a time, a mentor of mine named Andy Liscano, who was a television reporter in Miami back in the early 1980’s always taught me that the key to being a real journalist is by being different. I mentioned him in My book “Lessons From The Microphone.”
I’ve received a lot of great advice in my 45 + years in Sports Media and have used a lot of it. It’s always great to learn from other colleagues in the industry.
When you go to a big event, it’s like Halloween.
How much candy can you get to fill-up your bag?
The best part about this candy is you don’t have to have your parents go over it to see if there are unexpected and unwanted surprises in it.
There is nothing like a big event because that feeling that you’re a kid out of a candy store is running through your mind. I thrive on these events because I view it as advanced networking.
In a day where the smart phone has replaced the tape recorder and you can get videos, it makes content hunting even more fun. The smart phone comes in handy to do interviews and in some cases, I use it for just photos.
My niece Brook once taught me a lesson about Facebook. She told me that she only uses it to post phots. Great stuff, Brook because not only do I use Facebook to post them, but these photos also land on Instagram. When I thought of the California Wildfires, I definitely appreciated what Brooke had to say.
To tell you that Super 59 in New Orleans was a smashing success, would be mildly understating the obvious. I’m looking forward to covering the NCAA Women’s Final Four in Tampa, just weeks away.
My wife/photographer Candy was a recording machine.
Where there was an interview, Candy was there to take care of it.
At a family meal, My nephew Branden once said to me that “Uncle Scott, how did you find a woman that likes what you do? I said, I don’t know, but I’m glad that I did.” I used his question at our wedding on January 1, 2017.
I’ve been to five Super Bowls and they’ve all been very enriching. I’ve made a lot of contacts, taken some photos and more importantly accumulated a lot of memories.
As long as my health allows, I’ll go to more of them and eliminate national media awards banquets events that only last a few days and are too costly for that short period of time.
As I was talking to Roy Kessel of the Sports Philanthropy Network, who is a great friend of mine, I stumbled across this opportunity.
I met former Washington Redskins player Antomio Wise and we started talking. The thing that impressed me about Wise was that when his football career is over, he found a career outside of the gridiron in the financial industry.
At that point, my content hunting instincts went to work and since we’re both authors, we made a book exchange.
Every social media has its purpose. I look for guests that are successful after their athletic careers are completed. As I was looking at Wise, the one person who came to mind is former MLB catcher and a great friend of mine, Barry Foote.
Interviewing Wise turned out to be a “Wise” move because many athletes go broke after their athletic careers are completed. Wise gives good advice to non athletes and I hope you enjoy the interview. If you learn something off of it, then I did my job and followed the advice of Andy Liscano.
I really enjoy writing stories about the subjects that I interview because it provides a great overview of them and the message that we’re both looking to share.
I look forward to the next event and will produce another story like this one.
It’s one thing to produce content that working behind the computer at your home and office is productive. But there is no better place to be than in the field than hunting for it.
Scott Morganroth can be reached at southfloridatribune@gmail.com and you can find him on Twitter/X @TribuneSouth. You can connect with him on LinkedIn and to see his broadcasts, there is no cost to subscribe to the South Florida Tribune You Tube Channel.
His book “Lessons From The Microphone” can be purchased on Amazon/Kindle along with Barnes & Noble.
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